ABE Level 5 Diploma Business Management & Marketing


Being able to offer marketing skills, along with a wider-ranging strategic understanding of business, will provide holders of ABE qualifications with an enviable skill set which will prove invaluable as they progress to senior management.  It also has the potential to give a wider range of career options than a pure marketing qualification.

ABE LEVEL 5

Diploma in Business Management & Marketing

Advancing Business Education

Overview
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Overview

Why ABE Business Management & Marketing

Marketing provides many varied career options with roles that range from highly creative  to very analytical.  It also offers the opportunity to rise to the highest level of an organisation.  

 

The advantage of ABE’s marketing stream is that you gain this specialism combined with a broad knowledge of business management in general.  Being able to offer marketing skills, along with a wider-ranging strategic understanding of business, will provide holders of ABE qualifications with an enviable skill set which will prove invaluable as they progress to senior management.  It also has the potential to give a wider range of career options than a pure marketing qualification.

 

From entry level (3 or 4), you can progress up to Level 6 which will hone the skills and knowledge required for you to work at a senior strategic level. The Marketing stream helps you gain the specialist knowledge to forge a career in the field combined with wider expertise.

Embedded Entrepreneurialism

A great benefit is that entrepreneurship is embedded throughout our programmes. Even if you’re  not planning to work for yourself, you’ll find as employers value staff who demonstrate entrepreneurial thinking and, in an ever-changing job market, having the know-how to create your own business is an invaluable life skill.

 

Progression & Recognition

In addition, our full Diplomas all carry a cumulative 120 credits, which means they match with the stages of a Bachelors degree and offer great progression opportunities.

Accredited Programme

Pathways
Qualification Summary
Entry Requirements
Structure & Study Modes
Assessment
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Being able to offer the marketing discipline, alongside with a wide-ranging strategic understanding of business management in general, will provide an enviable skill set. This could prove invaluable as marketing directors are likely to be involved in decisions that shape overall corporate strategy.  At a less senior level the dual qualification has the potential to provide you with a wider choice of career options.

International Business Economics and Markets


A key focus will be on how multinational firms and organisations operate internationally in an increasingly competitive marketplace. One of the key driving factors is the rise of information and communication technologies, and many markets that were previously limited to within nations are now truly international. The factors of production are increasingly mobile across the world with the movement of labour and capital being commonplace.

Societal and Social Marketing


This unit intends to cover contemporary areas of marketing practices from the perspective of social benefits, ethical considerations and behavioural change interventions. It also presents a unique opportunity for you to assess and evaluate the influence of marketing approaches and further contribute to the strategic development of promotional strategies for social and societal impact.

Sounds excellent? Change your life. Apply Now.



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